Wedding Suppliers Cake Magic
Wedding Suppliers Cake Magic
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Cake Magic

Cake Magic

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Cake Magic

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  • Conveniently based in Wimbledon
  • All cakes handmade to order
  • White, dark and milk chocolate cakes available
  • Choose between a variety of other exciting flavours
  • One to five-tier wedding cakes available
  • Mix things up with mini-cakes and cupcakes
  • Help design your own bespoke style
  • Intricate cake decorations

What started out as a hobby for Joanna Haines has now expanded into a cake-making business extravaganza, designing and baking her beautiful handmade, bespoke wedding cakes for a growing list of satisfied couples.

From rich fruitcake made with brandy, to chocolate cake filled with ganache and buttercream, Joanna can provide a wedding-day centrepiece that will simply amaze you and your guests. Want something unique, or just a little more unusual, which isn't offered by other cake-makers? That won't be too much of a problem for Joanna at Cake Magic.


Having started out making cakes for friends and family, Joanna decided that maybe this could be more than merely a part-time hobby. After completing a 4-year catering course at Brooklands College, graduating with distinction, she left her old life behind and took on her passion full-time. Now Cake Magic is a flourishing business, providing a high-quality, comprehensive service that can present you with a wedding cake every bit as delicious as it is beautiful.

The Cakes

Want to get an idea of what sort of flavours Joanna can provide you? Here are nine of the most popular to have come out of Cake Magic:

  • Rich fruit cake, made with brandy (can also be made without alcohol on request)
  • Rich chocolate cake, filled with ganache, and ganache buttercream
  • Chocolate orange cake, filled with ganache with a hint of orange zest
  • Chocolate and Bailey's cake, filled with chocolate and Bailey's buttercream
  • Lemon cake, filled with zesty lemon buttercream
  • Vanilla sponge, filled with vanilla buttercream and raspberry jam
  • Red Velvet, with vanilla buttercream
  • Carrot cake, filled with Joanna's legendary zesty lemon buttercream
  • Cherry almond butter cake, filled with vanilla buttercream

Have your own specific flavours in mind? Cake Magic would love to take on the challenge to produce them for you.

Decorations can range from delicate sugar flowers or intricate piping to complex modelling, edible lace and exquisite hand painted designs. The cake tiers can come in whatever colour and shape you desire, exactly as you envisioned them, whether you're leaning towards a more traditional design, or looking for something a little bit more modern.

You can order from one to five tiers, or if you fancy bucking the trend, go for a collection of mini-cakes or cupcakes.

The Service

Not sure about what flavours to choose? Which size to go for? How many tiers? What style or design? Or just fancy meeting the person behind the (cake) magic face-to-face to get a better idea of what's on offer? Then feel free to book a relaxed, friendly no-obligation consultation with Joanna, and have any lingering doubts and fears laid to rest.

To get in touch with Joanna about Cake Magic and her services, simply use the contact details listed below.

Cake Magic
27 Richmond Avenue
SW20 8LA


  • Sonik Adams - May 2016

    Our wedding cake was truly scrumptious, thank you so much for making it. I was hoping there would be some left but there wasn't! All our guests loved it and it worked well with the berries and ice cream served by our wedding venue. We had a coconut and lime sponge with coconut, lime Italian meringue buttercream with some white chocolate coating. You need to try this! Thank you Joanna!!

  • Shaun Green - October 2017

    Joanna made our wedding cake. Her service was second to none. She is an amazing artist and Baker, she made every effort to make the design process as slick as possible. Our cake was everything we wanted and more. Our guests could not stop commenting on how good the design was and how delicious the cake was to eat. It is the best cake I have ever tasted. She made our day so special. I cannot recommend cake magic enough, the effort put into every aspect was fantastic.

  • Dami & Ben - November 2016

    Thank you for the wonderful cake!! I have tasted three layers and was beautiful!! A number of people came up to us on the day and told us how wonderful the cake was!!!! Even in our guest book people said the best wedding cake ever!!!! Every cake was tasty thank you ever sooo much for everything! I will be reviewing you!! Thanks!

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